UNICEF campaign: “Like this post and nothing will happen” : Social Media for Good by @timolue

UNICEF campaign: “Like this post and nothing will happen” : Social Media for Good by @timolue.

A great post (by Timo Luge) to wrap up the semester.  We’ve been working hard to learn how social media can be effective for organizations, but at the end of the day (and the semester), if an organization only gathers “likes” and “follows” and not supporters (financial, material, volunteer), social media has not been effective.