Networked Nonprofit vs. New New Media

After finishing both books, I reflect on the key differences and why Networked Nonprofit is more useful to the social media professional than New New Media.

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I realize that my reflections are later than perhaps they should be, but I wanted to utilize the concepts presented in the book(s) for our non-profit plans before the deadline. To that end, I decided to dedicate my “class time” to reading through the book once and now I will reflect as I read back over the notes and highlights I made when reading the book the first time.

In this post, I will reflect on the Levinson book, “New New Media,” and explore why I think the “Networked Nonprofit” is a better read overall.

Right off the bat, I have to say that Networked Nonprofit (NNP) was more engaging and readable than the Paul Levinson book (NNM), and I think that has to do with the contrasting approaches to the subject of Social Media/New Media.

Levinson explores the different media from an individual tools perspective. Each chapter represents a specific…

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